The International Ostomy Association (IOA), which coordinates World Ostomy Day, explains the purpose on their website:
World Ostomy Day will be celebrated on 6 October 2012 and the theme will be “Let’s be heard!”
The aim of World Ostomy Day is to improve the rehabilitation of ostomates worldwide by bringing to the attention of the general public and the global community the needs and aspirations of ostomates and their families.
- The life situation of ostomates
- The contributions of Ostomy Associations and Ostomy Professionals
- The value of the multidisciplinary approach in ostomy care
Activities to promote awareness around the world will include: educational programmes, seminars, support meetings and demonstrations, displays, electronic information networks, newspaper and magazine announcements, advertisements and articles, publication of informative handout materials and brochures, audio and video announcements and films, personal visits and lobbying activities, official government proclamations and joint activities with complementary agencies and professional health associations.
At this moment a lot of Regional and National Associations and Support Groups are preparing their activities. You’ll find their contribution on the regional websites: